Inclusion Is the Improvement Fintech Hasn’t Mastered Yet

By Demetrius Washington, MBA

In fintech, we often obsess over features—faster transfers, slicker apps, cooler interfaces. But here’s the uncomfortable truth: millions of Americans aren’t waiting on better bells and whistles. They’re waiting on access. Until we design for the unbanked, the underbanked, and the overlooked, we’re missing the real adoption frontier.


The U.S. Reality Check

According to the FDIC’s 2023 survey:

  • 4.2% of U.S. households—about 5.6 million—are unbanked.
  • 14.2% of households—about 19 million—are underbanked.

That’s over 25 million households navigating life without reliable access to the financial system. And the impact isn’t evenly distributed. Black, Hispanic, Native American, and low-income households carry this burden disproportionately.

This isn’t a small challenge. It’s one of the biggest opportunities in fintech.


M-Pesa: A Blueprint for Inclusion

If we need proof of what’s possible, look no further than Kenya. In 2007, Safaricom launched M-Pesa, originally as a way for people to repay microloans via text message. It didn’t assume users had bank accounts, credit cards, or even smartphones.

Instead, it:

  • Operated on basic cell phones using SMS/USSD.
  • Built a vast agent network of shops and kiosks for cash-in/cash-out.
  • Became the primary financial system for everyday life—salaries, bills, groceries, and savings.

Today, more than 90% of Kenyan adults use M-Pesa. That’s not convenience—that’s survival, turned into adoption at scale.


Western Fintech: Convenience vs. Inclusion

Now compare that with platforms like Zelle, Venmo, CashApp, and PayPal:

  • They assume users are already banked and connected.
  • They require apps, internet access, and debit/credit rails.
  • They serve as a secondary payment layer, speeding up what banks already do.

In other words: M-Pesa solved a survival problem. Western fintech solves a convenience problem.

And that difference matters.


What U.S. Fintech Can Learn

If we’re serious about financial inclusion here at home, we need to reframe our approach. Some starting points:

  1. Design for Access, Not Just Affluence Products shouldn’t require a checking account or the latest smartphone.
  2. Build Cash Bridges Local agents, community centers, and retail partners can help cash-heavy households enter digital finance.
  3. Lead With Trust For the underbanked, it’s not about resisting tech—it’s about mistrusting systems that failed them. Transparency is key.
  4. Solve for Needs, Not Niceties Bill pay, remittances, savings, and emergency funds matter far more than flashy features.

Why It Matters

Serving the overlooked isn’t charity—it’s strategy.

  • Market Growth: 25 million underserved households represent billions in untapped transactions.
  • Brand Loyalty: Companies that show up for these communities win long-term trust.
  • Social Impact: Financial access stabilizes families, strengthens communities, and drives economic mobility.

Closing Thought

If M-Pesa could transform financial access in Kenya, imagine what’s possible here in the U.S. The leaders who shift from convenience-first to inclusion-first will not only capture new markets—they’ll redefine what fintech stands for.

What bold moves do you believe could close the gap for the millions of Americans still left out of the financial system?

Demetrius

Data, Dollars & Disruption: Why JPMorgan’s New Fintech Fee Could Cost Us All

Earlier this month, JPMorgan Chase announced it will begin charging fintech companies for access to customer data. While this may seem like a standard corporate move to protect institutional value, it reveals a deeper shift with potentially major implications for innovation, inclusion, and consumer access.

At its core, this announcement isn’t just about who gets to profit—it’s about who gets to participate.


Data Is the Most Valuable Currency We Have

In today’s economy, data is more than just information—it’s infrastructure. It informs credit decisions, powers artificial intelligence, drives personalized experiences, and unlocks real-time insights that reshape entire industries.

In finance, data has become the lifeblood of modern services. It allows platforms to serve people not just based on income or assets, but behavior, goals, and needs. The global data market is expected to reach $273 billion in the next year alone. And yet, many companies are still just beginning to realize how powerful this asset really is.

JPMorgan Chase clearly understands the value—hence the new toll it’s placing on fintech firms to access the data that helps power their tools and services.


Fintech Has Been a Lifeline for the Underserved

Fintech apps like Chime, Cash App, Dave, and Earnin didn’t just disrupt banking—they democratized it. These tools made financial services:

  • Mobile-first and branch-free

  • Fee-transparent or completely free

  • More flexible for gig workers and low-wage earners

  • Accessible for people who’ve been excluded by legacy institutions

And they did all of this by using consumer data—our data—to deliver better, smarter financial products for real people.

This has been especially transformational for Black, Latino, immigrant, and working-class communities. Communities that are often unbanked or underbanked. Communities that don’t always trust—or feel welcomed by—traditional banks. Communities that finally had financial tools designed with their realities in mind.


But Who Pays When Access Gets Expensive?

JPMorgan Chase’s decision will likely lead fintech companies to re-evaluate their business models. If they must now pay to play for consumer data access, there are only a few options:

  • Pass the cost down to consumers

  • Limit services or features

  • Pivot to partnerships with banks, likely reducing their independence and innovation

Either way, consumers lose—especially those who rely on these platforms to make ends meet, avoid predatory fees, or build credit for the first time.

This move also brings up a critical, long-standing question: Who owns your data?

Consumers technically have the right to access their financial data under current (and proposed) open banking regulations. But if the infrastructure that moves that data is taxed or restricted, do we really have control?


Will This Push People Back to Traditional Banks—or Somewhere New?

One potential outcome is that people may turn back to traditional institutions—not because they want to, but because their options shrink. But there’s also an opportunity here for community banks, credit unions, and CDFIs to lean into digital transformation and meet people where they are, both technologically and culturally.

Because make no mistake: trust, access, and transparency are what people want. Not just apps.


Data Isn’t Just Numbers. It’s People.

This is personal.

It’s the parent using a budget app to stretch a single paycheck. The freelancer accessing early wage tools to keep up with bills. The young Black man investing $10 a week because no one ever taught him about wealth.

These aren’t just users—they’re stories. And when large institutions start monetizing the pathways those stories depend on, we must ask: Are we designing a future that centers innovation—or one that protects gatekeepers?

JPMorgan Chase may be protecting its interests. But we, as leaders and advocates, have a responsibility to protect access.

Because when data becomes a commodity, we must ensure people are not treated like products.


🧠 I’d love to hear your thoughts:

  • Should banks charge fintechs for data access?

  • Will this strengthen or harm consumer trust?

  • What happens next for underbanked communities?

Let’s talk about it.

#Fintech #OpenBanking #FinancialInclusion #DataRights #Leadership #Innovation #UnderservedCommunities

🔍 Navigating Leadership: Knowing When to Stand Firm and When to Pivot 🔍

Hey LinkedIn fam,

As leaders, we often find ourselves at the intersection of accountability and resilience. It’s a tightrope walk, isn’t it? 🎭

In the corporate world, the concept of “falling on a sword” for your team or a project is not uncommon. It showcases responsibility and commitment. But the crucial question remains: How many times can we metaphorically bleed out before it takes a toll on us?

Reflecting on my own journey in, I’ve learned that strategic decision-making involves calculated risks. Taking ownership is pivotal, but it’s equally vital to know when to recalibrate. It’s about striking that balance between steadfast commitment and adaptability.

Here are a few thoughts:

1️⃣ Authenticity Matters: Owning up to mistakes is a mark of authenticity. However, true leadership also involves learning and evolving from those moments.

2️⃣ Team Empowerment: Cultivating a culture of shared responsibility ensures that no one person bears the brunt repeatedly. It’s about fostering a collaborative environment where everyone contributes to success.

3️⃣ Resilience is a Skill: Just as we enhance our technical skills, building resilience is an ongoing process. It’s okay to reassess and adjust your approach while staying true to your leadership values.

Leadership is dynamic, and so is the journey. Let’s continue to navigate the corporate landscape with strategic resilience, knowing when to hold our ground and when to pivot for sustained success. 💪🏽

I’d love to hear your thoughts and experiences on this! Share your insights below.

#LeadershipJourney #Resilience #CorporateInsights #LeadershipDevelopment